International e-commerce is a growing market. Research from Pitney Bowes Inc. found that around 40% of consumers have purchased goods online from another country.
By 2020, the value of cross border e-commerce is forecast to reach US$1 trillion. However, while the market is thriving – and growing – it also presents a number of unique challenges for any e-commerce business looking to expand internationally.
Most online retailers just want a simple and smooth experience when expanding their business and selling to new markets.